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DMAX Rudolph

Branding & TV Image, Craft & Live action, Featured

DMAX Rudolph

 

It’s Christmas but where is Rudolph? You’ll find him in the best programming on DMAX.

#craft #puppet #Christmas

 

We crafted this Christmas campaign for DMAX for our first collaboration with them. We wanted something very Christmassy and very DMax, but overall we wanted something touching and fun.

We imagined how it would be if one of Christmas’s  most iconic characters became absolutely crazy about the DMAX content and this is what happened:

Legend has it that there are nine reindeer that help Santa Claus. But Rudolph, the youngest reindeer famous for his shiny red nose. is missing in Christmas Eve, just when Santa is getting ready for the big night. Where can Rudolph be? Well, he couldn’t help himself! He jumped straight into the best  DMAX shows experiencing many adventures along the way.  Rudolph is now Wild Frank in the jungle. An explorer in an ancient Egyptian Pharaoh’s tomb. A welder on the workshop and even a custom officer checking out what’s going through the airport scanner.

We designed Rudolph as a delightful puppet and created  his DMAX universe for each of the shows genres. We were involved in every single step of the production, from designing the puppet, to building the props and sets, filming each Rudolph adventure, and finally finishing the pieces in edit and sound. Just the way we like it at Comodo. 

Rudolph was on TV and also jumped into DMAX social media to bring  Mi Territorio (My Territory) channel values of adventure and discovery to the net.  Images of our lovely reindeer sneaking on the shows and gifs saying hello to the audience and enjoying Christmas together.

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