TAGS

Tags
Identity for TAGS community: On-air and off-air style guide, on-line portal and program identity.
TAGS is a weekly program directed at a young teen audience with the aim to draw in an aspirational younger group. The television program is the reflection of the on-line community, a web portal filled with information directed at under 16s. We created a blend of chaotic and messy teenage doodles and prints that splash across the screen, acting as a backdrop for the trendy teen protagonists. Lots of color and movement to ensure that short attention spans are entertained.

Credits
Client contact and production: María Borrás
Creative Directors: Pep Prior and Abel Lopez
Art direction: Pep Prior and Abel Lopez
On-line Portal: Albert Corberó
Animation and design: Pep Prior, Abel Lopez and Pol Sola
Music: David Bustamante and TV3