Opening 8TV Migdia

Opening 8TV Migdía
8TV Migdia is an informative magazine-style programme about current events. A warm approach that concentrates on occurrences in Catalunya and abroad.
The channel wanted to avoid the typical “news” programme image, so we proposed an opening sequence based on territories. Different spaces that convey a sense of humanity. Each space is sliced, offering a full view of all the activity that is going on, even below ground or under water.
The final result is simple, clean and happy, highlighting the key communication factor of this 8TV Migdia.

Credits
Client contact and production: María Borrás
Creative Director: Abel Lopez
Art Director: Abel Lopez
Design: Abel Lopez
Animation: Marc García, Jordi Cabeza, Miquel Rodríguez and Alex Fernandez.
Music: 8TV
Communication: Vera Ciria