North American Institute English
School television advertisement.
The MY ENGLISH mascot is the protagonist of the North American Institute advertisements and as such, we created some lovely storyboards and stills to present to the client. They loved the storyboards so much, they insisted that the vignettes be animated for the television spot. The result showcases different scenarios where your English could be improved represented by the MY ENGLISH character overcoming obstacles. The spot goes on to explain what MY ENGLISH can do for you.
Client contact and production: María Borrás
Creative Director: Albert Corberó
Art direction: Albert Corberó
Animation and design: Albert Corberó and Marc Teixidó