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Fundación Canna

Communication, Featured

Fundación Canna

Fundación Canna is a non profit initiative that carries out studies and conducts research on Cannabis and its active compounds. They contacted Comodo Screen looking  for help to create a video explaining how endocannabinoid system works. This system is the clue of how cannabis interacts with our body but it wasn’t easy to explain. 

The endocannabinoid system is one of the great unknowns of the biology of our organism. It basically is a neurotransmission system, although it is much more than that, as it can also be found in other organs and body tissues besides the brain.  

They wanted to spread this relevant information and they needed new tools. It was very important that everyone could understand the message, that had a clear scientific base and also that was atractive so the viewer kept its interest. 

Credits
Client contact and production: María Borrás and Elena Labandeira
Creative Directors: Abel Lopez and Pep Prior
Art Director and illustration: Pep Prior
Animation: Ezequiel Matteo
Music: Jordi Joan Llamas

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