Canal+ ComedyBroadcast, Featured
In the case of the Comedy idents, each machine is activated by an object. The Canal+ Cine logo is subject to a practical joke, a tribute to slapstick.
Heavy Weight: A blue skull sets the tone for a set filled with heavy elements that fall, creating gravity effects, with the logo falling into place at the end.
Surprise: Confetti, balloons and other party elements pop out of different boxes, with the logo appearing just like a jack-in-a-box.
Scorched: An innocent robot knocks down a wall of bricks, setting off different elements that end with a slapstick of dynamite and a cartoon-like explosion.
Cake in the Face: An errant fly sets the ident in motion, using various baking elements that produce a cake. A rolling pin spins, uncovering the final logo.
*Silver Laus 2014 – TV and Film Indentity
Client contact and production: María Borrás
Creative Directors: Abel Lopez and Pep Prior
Art Directors: Abel Lopez and Pep Prior
Director of Photography: Anna Molins
Editing: Alex Fernández, Miquel Rodríguez and Francesc De Riba
Production Assistants: Silvia Trull and Ricardo Ibáñez
Music and special effects: Flow Audio
Communication: Vera Ciria